OIE and You

OIE’s workshops are for anyone who wants to understand and experience how direct immersion in expression of ideas through sound, images, and words drives greater openness and original thinking in business, technology, products and services. 

This includes:

  • New Product Designers and Developers

  • Ideation and Innovation Practitioners

  • Executives and Business Transformation Organizations

  • Entrepreneurs

  • Consultants

There is a growing awareness of the unmistakable connection between experience in the arts and successful innovation.

In his New York Times #1 Bestseller Originals – How Non-Conformists Move the World, Adam Grant presents studies of thousands of Americans showing that successful entrepreneurs, inventors, designers and other creative individuals are 2 to 20 times more likely to have direct involvement in the arts.  

This isn’t new – of all the Nobel Prize winners between 1901 to 2005, the odds were 22 times higher that they were involved with performance arts than their professional peers of the same era. 

It’s not that analysis and managerial thinking aren’t critical to business success – they are. However it’s increasingly recognized that spending time thinking differently and getting into a creative mindset before evaluating ideas is a clear path to truly original products, services, and ways of doing business.